Tibitis Landscape Ads, Switzerland

It is also necessary to mention landscape advertising, which often becomes the true masterpiece of landscape art. The Swiss and the frequent guests of the country know the famous Tibits restaurants, which are aligned to the vegetarians. In modern restaurants the fresh, literally picked few minutes ago picked vegetables and fruit used for cooking the dishes.

To emphasize this advantageous feature of the restaurant were the unusual advertising installations - the huge forks attached to the tree stump in different cities of the country. The agency Wirz / BBDO has dealt with the development of the advertising campaign. The unusual advertising designs were placed in the country's most popular parks and trade districts. The lush tree tops were literally on the huge forks. The better advertising of the freshness of food can hardly be imagined.

In order to emphasize the idea of ​​the advertising campaign, agency employees have attached the fork of common size to the tree branches. The original landscape advertising attracted the attention of the thousands of people and significantly increased the visibility of Tibits' vegetarian restaurants. The advertising campaign, which took place in Switzerland in 2009, is by no means the only one using the huge forks for installation. One of the well-known seafood restaurants has pushed the huge forks into the sea to emphasize the freshness of the food. Next - Lux Shampoo Ads